Telecom and Technology Law Blog

In the grand scheme of things, it’s always exciting to begin new ventures, and starting a new business or renaming an existing business is one of them.  But with all of the adrenalin flowing in anticipation of such changes, some matters do have a tendency of getting lost in the process.  Consequently, the business can be hurt when it least expects it, from heretofore silent torpedoes coming from the warships of trademark owners.

As an example, when a business is in the start-up phase or an existing business is going through a renaming to capture a new market, a great deal of effort goes into (or should go into) determining the branding of the company.  It’s not merely important to find a name which will turn potential customers’ heads and bring them through your door.  What is even more essential is to find a branding which is protectable and enforceable.

Posted By Susan Colman In All Articles , Intellectual Property , White Papers Comments 0 Continue Reading Permalink

Carrier agreements are intended to set forth the terms and conditions under which resellers purchase the essential commodity of their business:  telecommunications services.  Sadly, however, it is the rare instance when resellers have read or truly understand the essential terms and conditions of their agreements or negotiate the terms of their agreements effectively as a matter of tactic or strategy.  Even more troubling is the fact that few resellers use their agreements to facilitate their business interests and to protect themselves against undue risk.  As a result, rather than being a roadmap to success and a shield against risk, carrier agreements often become minefields through which resellers unwittingly wander until the inevitable misstep is made and the damage is done.

This white paper is the first in a series addressing key issues in telecom agreements.  Future white papers will address the process of drafting telecom agreements (including a discussion of some of the most critical terms) as well as agreement implementation, dispute resolution and litigation issues.  We hope that you find them of value.

Posted By Neil S. Ende In All Articles , Litigation, Arbitration & Mediation , Podcasts , Telecom , White Papers Comments 0 Continue Reading Permalink